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E-Learning mobile app
PXL on demand
Client:
McCan Worldgroup
2019
UX
Visual Design
Illustrations
The PXL program is an internal, in-person training program designed by McCann Worldgroup. The program includes a series of digital educational sessions that were developed to explore emerging technology and integrated approaches in the ever-changing digital landscape.
McCann wanted to have a digital transformation for the way employees consume the content, and that’s when we got in the frame.
The application needed to provide concise educational pages and a fun and pleasant learning experience. For it all to come together in time, we needed to work closely with the project manager on the client’s side, a content developers team, and software developers team, all on tight schedule.
The Challenge
We had about 10 lessons, each lesson had 3-9 units, each unit had 15-60 cards. That’s around 1700 cards to design and consume by the users.
Lucky for us, we didn't need to write the content, but now we faced a new challenge -
How you design 1700 cards in a short period of time?
Designing and coding such large amount of data was complicated and time consuming, taking a time toll on both our design team and the programming team tasked with the application. We solved it by making an array of reusable templates for cards, which provided us a decrease of 66% in design time and 50% in developing time.
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Branding
Logo
Having received pre-existing logo & Identity design from our Awesomely friends at “Awesome”, we adapted them for mobile, creating a visual style for this app and further apps by pxl
Fonts in use
Colorway
Illustrations
We created more illustration that continuously gives the same look and feels across all platforms
